As our long-standing client British American Tobacco
came around the corner with the briefing for a festival activation,
it was clear to us what was going to happen. A lot of love,
creativity and sweat have once again resulted in a result,
which is unparalleled.
Another classic case of
"finished yesterday". But even with
only 6 weeks lead time from briefing
to festival we were able to deliver.
And deliver. And deliver.
The e-cigarette VYPE and the chewing
tobacco EPOK could not be more
different. Connecting element: fun,
music & ecstasy. And for that we had 400
QM more than enough space.
More than 100,000 visitors at the
Lollapalooza Berlin 2019 - And only a
festival stand that really shocks.
Over 5,000 tastings and over 1,000 brave
participants who swung their way
across our EPOK pool. Awesome.
Done right
Together with the Agency zum Goldenen Hirschen, Influencer Flow_Bu and Bonnie Strange, the stand
got the certain star factor it deserved. Enthusiastic fans were able to play against both of them on
our VYPE "Heißer Draht" and win - profits, profits, profits!
Done right
360 PhotoBooth in matrix style, VYPE tasting lounge, hot wire, the late night cigarette sale. On the
other side, the insane EPOK pool followed by a shocking wind tunnel and the EPOK Tasting Bar:
These are the ingredients for a festival stand that really gets you in the mood. Are you up for it too?
Get in touch with us!
DIRECT_TO_CONSUMER EXECUTIVE
- BRITISH AMERICAN TOBACCO
"With WALKING BRANDS we have produced all the content around the
festival in addition to our festival appearance at Lollapalooza
Berlin 2019. Not only did the production on location run highly professional
and smooth - especially the post production was extremely efficient
and fast. I'd love to again. 10 out of 10."/p>
This content is blocked. Accept cookies to view the content.
This website uses Cookies to give you the best experience. Agree by clicking the 'Accept' button.